Strategic Management Methods in Non-profit Making Organization

نویسندگان

  • D. Holátová
  • V. Doležalová
چکیده

Paper deals with analysis of strategic management methods in non-profit making organization in the Czech Republic. Strategic management represents an aggregate of methods and approaches that can be applied for managing organizations in this article the organizations which associate owners and keepers of nonstate forest properties. Authors use these methods of strategic management: analysis of stakeholders, SWOT analysis and questionnaire inquiries. The questionnaire was distributed electronically via e-mail. In October 2013 we obtained data from a total of 84 questionnaires. Based on the results the authors recommend the using of confrontation strategy which improves the competitiveness of non-profit making organizations. Keywords—Strategic management, non-profit making organization, strategy analysis, SWOT analysis, strategy, competitiveness.

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تاریخ انتشار 2014